Monday, September 27, 2010

Mark Zuckerberg - Facebook

Birth Name:- Mark Elliot Zuckerberg
BirthDate:- May 14, 1984
Birth Place:- White Plains, New York
Nationality:- American
Education:-Phillips Exeter Academy Attended Harvard College
Occupation:-Co-founder, CEO & President of Facebook
Net worth:-US$6.9 billion uptill (2010)

Zuckerberg Mark Elliot is an American entrepreneur who co-founded the social networking site Facebook. Zuckerberg co-founded Facebook with fellow classmates Dustin Moskovitz, Eduardo Saverin, and Chris Hughes while attending Harvard. He is a billionaire due to his 24% share of Facebook.

Zuckerberg launched Facebook from his Harvard dormitory room on February 4, 2004. The idea for Facebook came from his days at Phillips Exeter Academy, which, like most colleges and prep schools, had a long-standing tradition of publishing an annual student directory with headshot photos of students, faculty and staff known as the "Facebook” Once at college, Zuckerberg's Facebook started off as just a "Harvard thing" until Zuckerberg decided to spread Facebook to other schools, enlisting the help of roommate Dustin Moskovitz. They first spread it to Stanford, Dartmouth, Columbia, New York University, Cornell, Brown and Yale, and then to other schools with social contacts with Harvard.
Zuckerberg moved to Palo Alto, California, with Moskovitz and some friends. They leased a small house that served as an office. Over the summer, Zuckerberg met Peter Thiel who invested in the company. They got their first office during the summer of 2004. According to Zuckerberg, the group planned to return to Harvard in the fall but eventually decided to remain in California.
On July 21, 2010, Zuckerberg reported on the Facebook blog that the company reached the 500 million-user mark.

Sunday, September 26, 2010

2010 LiderES Prize Winner for Environmental and Social Impact - Sandro Javier Orue Cruz

PRISA at a glance

  • Industry:Organic Fertilizer
  • Company:PRISA
  • Impact areas:Environmental
  • Consulting focus:
PRISA is a family-owned business founded in 2003 by Sandro Javier Orue Cruz in the city of Masaya in response to the demand for fertilizers from small and medium-sized producers. With little competition and a market filled with low quality products, PRISA found a real market opportunity. PRISA started offering organic products with an absorption rate of 95% (compared to leading competitors' absorption rate of 50%), which allowed for higher quality, environmentally friendly products. The company proved to be an instant success.
PRISA initially produced four types of basic products: triple 20, super boron 7%, super calcium 10% and potassium 27%. Eventually, new products were developed from the application filed by the producers and organizations that established relationships, such as PROMIPAC, CARITA ESTELI, World Vision and CLUSA. By 2007 PRISA had six types of products including the super 7% magnesium and copper pentahydrated 27%.
PRISA has developed organic and natural fertilizers that are harmless and will not pollute water sources, soil, or groundwater. This company offers seminars on good agricultural practice and made several technical visits to producers to maximize the scope of their business.

Yasmin Gonzalez

Fabrica Pochi at a glance

  • Industry:Food and Beverage
  • Company:Fabrica Pochi
  • Impact areas:Social, BOP
  • Consulting focus: Built strategies for product introduction, brand positioning, and increasing distribution
Fábrica Pochi produces and distributes purified water, carbonated water, juice, ice cream, and bolis (popsicles). Yasmín González runs Fábrica Pochi with her husband, Oscar Diaz, and their two daughters, to supply low cost drinks and ices in the city of Managua.
Nineteen years ago, Yasmín saved $50 to buy used machinery and started selling bolis in the Mercado Oriental, an enormous market in Managua. During this time, she was facing a tough economic situation, and Oscar was working in Costa Rica to support the family. Pochi grew into an enterprise that now has a factory and three distribution locations where it mainly sells to mobile vendors as well as 15 distributors at bus stops around Managua. Despite early growth and a robust market, however, Pochi had little formal experience with marketing or business finance. Agora is working with Pochi to establish strategies for product introduction, brand positioning, and increasing distribution channels.
"From the beginning [the consultants] wanted to know everything and every time I would explain something to them, they would ask: 'but why this? and why that?'... I slowly began to understand that all their questioning was important... As was my case, sometimes one is so in love with their work that they do not reason objectively. The consultants at Agora helped us see things from different points of views."